TedxCalArts

TedxCalarts, hosted by CalArts Center for New Performance, was held on March 9, 2013 at Walt Disney Concert Hall's Redcat Theater in downtown Los Angeles and streamed live at California Institute of Arts. This Tedx event brings diverse speakers that are redefining understandings of performances in art, technology, culture, and politics.

  • Badges: Collaboration with Isaiah Montoya,
    Production with Emily Heller & Thea Lorentzen
  • Signage: Collaboration with Francesca Ramos & Mitch Cox
  • TedxCalarts Coordinators: Chih Yang & Leslie Tamaribuchi
  • Year: 2013

TedxCalArts

For the badges, we needed a solution that included printing customized stickers with names onto pre-printed badges onsite at CalArts because the coordinators could only get half of the 300 attendees a week before the event and we wanted all the badges to have a consistent look. I was able to find production costs for lanyards, printing, and labels under budget for total of 300 badges: 200 attendees, 40 speakers, 30 staff, and 30 volunteers.

TedxCalArts Badge Design

In order to easily distinguish the different groups, the badges were separated by color and we included a place on the badge to write about what they were interested in talking about to spark conversations and interaction.

TedxCalArts Badge Design Front

TedxCalArts Badge Design Back

In the Tedx design team, we all worked together to create the identity and incorporated the symbols that represented performance across all motion, website, signage, and print collateral. The TedxCalarts event was successfully launched on March 9th, 2013.

TedxCalArts Event

TedxCalArts Event